Google trends are very helpful for SEO purposes. You can find out which keyword is gaining more popularity in recent days and which search term is losing its trending status. Google trends is one of the most effective free Google tools for SEO.
How To Use Google Trends For SEO?
For a niche-specific analysis of the reader’s interest, there is no alternative to Google trends. You can follow a few steps to find out the best keyphrase to make a keyword list for your blog using Google trends-
- Search any topic related to your blog niche on Google Trends
- If the spike goes down in recent days, exclude the word from the list
- Expand the timeframe to 2/3 years and see which are popular over the years. Exclude seasonal keyphrases and include evergreen keywords
- Include the long tail related keywords in the list
- Find out the breakout keywords and include them in the list
- Analyze Local Search Trends and include them on your list
Ranking Idea: For further analysis, you can search them on google and visit all the sites on the first page. And find out the keyword that is easy for you to rank by analyzing those contents.
10 Amazing Tips To Use Google Trends
You can get help from Google trends in many ways. Here are some effective tips-
1. Find Trending Search Volume
Trending search volume from Google Trends is the measure of how often particular terms are being searched for on the internet. The data is gathered by Google and presented as a graph that shows the relative popularity of the terms over time. This information can be used to help determine which topics are gaining traction online and identify potential trends.
2. Do Keyword Research
The first step in understanding how people are searching for information online is to do some keyword research. To do this, you can use Google Trends, which allows you to see how often particular keywords are being searched for. The results can help you determine whether a topic is worth writing about and can give you some ideas for keywords to target in your content.
3. Choose Breakout Keywords
Breakout keywords are terms that are used more frequently in search engine results pages (SERPs) than they have been in the past. They may be indicative of rising topics of interest or emerging trends. Google Trends can be used to identify breakout keywords by comparing the relative frequency of a keyword’s search volume over time.
4. Find Related Topic
Google trends can be a useful way to find related topics to research or to get an idea of the general interest in a topic. The tool also provides information on how the search terms have trended over time. It groups the related keywords together. So, the tools are extremely helpful to get more related keywords.
5. Get Video Making Ideas
This is a way of exploring what sort of videos people are interested in by looking at the relative popularity of terms over time. This gives a broad overview to help spark creative ideas for videos that people might want to watch.
6. Find Local Search Trends
Local search trends are determined by the number of people who use Google to search for a specific term in a certain location. This information is gathered and displayed on Google Trends. It allows users to compare the relative popularity of different terms over time, as well as to see how popular a term is in different locations.
7. Explore New Keywords
The real-time data on Google trends can help you to explore new keyword ideas. You can see what are people looking for in the last 24 hours. So, you can use those keywords to reach a local and global audience in a short span of time.
8. Get The List of LSI Keywords
LSI keywords are a type of keyword that is closely related to your main keyword. Google trends can be used to find a list of LSI keywords that are related to your topic. Google shows similar keywords that are also trending on the internet. You can use the group of trending keywords as LSI keywords.
9. Try Long Tail keywords
For typical keyword research, we always look for long-tail keywords. You should do the same for ensuring the best use of google trends. Long-tail keywords can rank faster on Google. Also, it is easier to rank for the keyword. If the exact match does not rank on Google, similar terms might get a good rank and traffic.
10. Be More Focused On Analyzing Trends
Don’t get yourself trapped by Google trends. Use your intention and find out the context and search history. See how the keyword is performing over the months and years. In addition, you should look for the context of the trends. Therefore, you will be able to create the right content for the right audience.
Questions & Answers:
Why is google trends not working?
There could be a number of reasons why Google Trends is not working. One possibility is that the website is down or experiencing technical difficulties. Another possibility is that the data being used by Google Trends is not up-to-date. If you are having trouble accessing Google Trends, you can try using a different web browser or clearing your cookies and cache.
What does 100 mean on Google Trends?
The values represent the number of searches for the given search term during a specified period within a limited geographic region, 100 meaning the peak level of interest, while 50 points down to half as much interest.
What is the Y-axis on Google Trends?
A Google Trends graph will show you the fluctuations in the popularity of a keyword that you’ve been searching for near you over the past 12 months. On the X-axis, you’ll see the breakdown of time into months, and on the Y-axis, the variety of 0 to 100 indicates popularity.
What is google trends data and what does it mean?
Google trends data is a publicly available resource that provides information on the relative popularity of search terms over time. It can be used to track the relative popularity of different topics or to compare the popularity of different search terms.
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